2026 Schedule

Your digital presence is already part of the sales process, whether you have designed it that way or not. Buyers are forming opinions about your company, your people, your expertise, and your relevance long before they ever inquire. This session looks at what is working now across LinkedIn, Instagram, personal branding, executive visibility, chef visibility, and salesperson-led content, with a focus on how digital presence actually supports trust, authority, prospecting, and sales.

We will study best practices from both inside hospitality and leading brands and business voices outside the industry, then translate those ideas into practical strategies for catering, venue, and event companies. The goal is to help companies and individuals show up with greater intention, choose the right platforms for the right purpose, and create a digital presence that makes people want to know you, trust you, and ultimately buy from you.